Showing posts with label Consumer Insights. Show all posts
Showing posts with label Consumer Insights. Show all posts
Friday, May 27, 2011
Wednesday, July 21, 2010
Saturday, July 17, 2010
Gutsy TV spot| marketing for woman!
Check out these two videos for Quattro for Women, with the bikini area trimmer. The first one is pretty much how you'd think they would introduce the new product. I
t's about 90 seconds long so I am guessing they trimmed it down for a TV spot are using the longer form on their website. The second....well, it's not what I would have expected.
One is incredibly safe...the other, not so much. But, which one do you think will actually sell more razors?
'Mow the Lawn'
Created by JWT New York to build awareness and drive trial for the new Wilkinson Sword Quattro for Women Bikini
Gillette Survey: How Do You Like It Shaved?
Axe girls cleaning the balls
Extreme. Entertaining. Roguishly symbolic, and its Axe.
t's about 90 seconds long so I am guessing they trimmed it down for a TV spot are using the longer form on their website. The second....well, it's not what I would have expected.
One is incredibly safe...the other, not so much. But, which one do you think will actually sell more razors?
'Mow the Lawn'
Created by JWT New York to build awareness and drive trial for the new Wilkinson Sword Quattro for Women Bikini
Gillette Survey: How Do You Like It Shaved?
Axe girls cleaning the balls
Extreme. Entertaining. Roguishly symbolic, and its Axe.
Saturday, January 23, 2010
World happiness map
This map was done by Adrian White at the University of Leicester (2009). It's a sobering snapshot of a largely unhappy world
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